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Apple’s iPhone 17 is coming. Do not be surprised if it costs more.

2025-09-05T09: 57: 01Z

  • Apple’s iPhone 17 could be more expensive than its predecessors, some models cost $ 50 to $ 100 more.
  • Analysts expect the tariff costs and storage changes will lead the first price increases of the iPhone for years.
  • A new thinner version can also replace iPhone Plus models, analysts said.

Are you planning to go to the new Apple iPhone? You could end up paying more than what you did the last time.

The technology giant is expected to reveal the iPhone 17 range at an event on Tuesday.

Wall Street analysts predict higher price labels. They believe that some of the new phones could cost $ 50 to $ 100 more than their predecessors.

Morgan Stanley analysts expect Apple to “modestly” increase the iPhone prices for the first time in seven years, they wrote in a note Thursday.

Analysts do not expect Apple to increase prices at all levels. Instead, they predict that the company will eliminate its less expensive 128 gigabyte option for the pro model. It would start the $ 1,099 pro for 256 gigabytes, said Morgan Stanley.

The cheapest iPhone 16 PRO costs $ 999.

Apple should also introduce a thinner “air” version of the iPhone this year, replacing its larger model more, Bloomberg reported.

Analysts from Bank of America wrote in August that they expect the iPhone 17 “Air” to cost about $ 100 more than more current models. The iPhone 16 Plus starts at $ 899, so the new price would be around $ 999.

Meanwhile, Jefferies analysts predict an increase in prices of $ 50 – a leap of 4% to 5% compared to 2024 – to compensate for the impact of prices, they wrote in a July note. The adjustment would probably not affect the basic model. He would hit the pro, the biggest pro max and the rumor Slim iPhone model, Said Jefferies.

Apple did not immediately respond to a request for comments from Business Insider.

A possible reason for an increase in prices is concerns that the price changes could make iphones that are more expensive to manufacture. Apple sails on pricing changes that cost the company $ 800 million last quarter, although a Exemption for certain prices was announced in August. The company has made an effort to diversify its supply chain in recent years, removing a certain manufacture of China to countries like India.

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