Two veteran producers, Singapore’s Leonard Lai and Vietnam’s Hang Trinh, are leading the launch of a $3 million investment venture, Triple Green CineCapital (TGC), to finance and produce commercial feature films for the fast-growing Southeast Asian market.
The launch is being announced today at the JAFF Market, which runs alongside the Jogja-NETPAC Asian Film Festival (JAFF).
TGC aims to raise $3 million by 2029 through an investment structure “designed for transparency, high returns and streamlined participation for global investors.” The founders said the move was driven by the demographics of Southeast Asia, which has one of the world’s youngest media-consuming populations and a growing appetite for local-language theatrical hits.
“Southeast Asia is the third most populous region in Asia, making it one of the most promising film markets in the world,” Lai said, adding that the company’s strategy includes investments in film production, acquisition and distribution, sponsorship and “optimization of regional incentives.”
Lai has already produced 21 feature films, including several titles from Singapore’s highest-grossing franchise, Ah boys to menwhich collectively generated over $40 million in box office revenue. Five of its titles are among the top ten films at the Singapore box office.
Working in international distribution and sales, Hang Trinh-based Skyline Media has handled around 500 releases across cinema and digital platforms in Vietnam, as well as overseas distribution of more than 80 Vietnamese films in over 32 territories. Its investment portfolio has generated returns of up to 40% with titles released in Asia, North America, Australia and Europe.
“Vietnam is growing rapidly, but it is also a tricky market for international investors,” Hang Trinh said.
TGC’s founders said their model promised a “streamlined, investor-friendly process built around quarterly project monitoring, shareholder voting, structured transaction transparency and regular financial reporting.”
The company will target top-performing regional genres including commercial action, thriller, horror, family drama, romantic comedy, animation and adaptations – formats that consistently generate strong returns in Southeast Asian film markets.
