The Juicy Lancôme tubes celebrate 25 years

The year is 2000 Lancôme Juicy tubes has just hit the makeup counter. And for a kid Y2K, too young for the lipstick, but looking for a world beyond the lip balm, there was nothing cooler than wearing the brilliant sweet pink shade. The simple fact of thinking about it brings me to TRL and to this delicious perfume of “Marshmallow Electro”. Twenty-five years later, the lip shiny that I associate with Britney Spears, my acolyte 3 and Limited Too Sprees (which also has a resurgence, for info), is still there and always great. Thus, in honor of her inheritance of the sustainable millennium, let’s take a moment to say “happy birthday, juicy tubes!”
I am not the only one in my team to have had a moment of flashback. When you question the publishers about their own memory with juicy tubes, editor Alexia Dellner shared: “Oh Wow, it brings me back. I had a trio for my birthday for a year and I thought I was so cool. I remember that they had a pretty good taste but they were very thick and very sticky. But that didn’t matter, in my mind, I looked like a pop star.
For the director of the Pam Masin affiliation strategy, she remembers how she shaped her childhood. “I can transport myself instantly to the college dances thinking of the sweet scent and the sparkling bottle of the juicy lancôme tubes. It was the first makeup element that I never owned and I never left the house without it. A shiny shine made me feel that I was on America‘S Next Top Model. I do not remember another beauty product that has such a grip on my childhood memories. »»