The 90s bomb helps the iconic drink to make a triumphant return originally appeared on the parade.
Remember that sparkling and flavored drinks with the fruit of your childhood – that of the undoubted glass bottle that looked like a pure summer in a sip? I think I know what you imagine. He was also my favorite. The clearly Canadian emblematic is back, and it caused a sensation with the help of none other than Shania Twain, a bomb of the 90s, a country-pop icon and a legend of certified music.
In his first advertising campaign in more than 30 years, clearly the Canadian exploits the full magic of Throwback. The announcement features Twain in all its glory, sprinting through Misty Wilderness, perfectly ruffled hair, with the same energy as it brought to each video cover and MTV magazine in the 90s. It is essentially sparkling water Lara Croft, dodging trees and leafing through the waterfalls to demand its price: an ice bottle of wild cherry water. When she finally catches her, she smiles and says what we all think – it’s always this one.
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It is an intelligent wink to his successful song, of course, but it is also a complete celebration of millennium nostalgia. Because let’s be honest: Shania and clearly Canadian have both defined a certain type of cool. And now they are back – Sleek, sparkling and somehow even better than we remember.
Shania says she grew up by clearly loving the Canadian, so when the brand stretched out, it was obvious. When filming the hilarious announcement, she made her own waterfalls and was able to review her favorite flavors, which, in our view, is proof that you can be glamorous and fun at the same time. Honestly, who else could withdraw the glam-actions-hero-meets-berage-commercial and make it so emblematic?
Obviously, the Canadiens’ return has been built for years. In 2017, a viral crowdfunding campaign helped relaunch the brand, selling more than 40,000 cases in just a few months. Since then, they have returned to the shelves of stores across North America, now with their classic glass bottles and their new aluminum cans which are both made with recycled materials.
Behind this comeback is the team of the maximum effort of Ryan Reynolds, bringing its mixture of humor and heart on site. The result is a perfect matching: a frothy drink that has defined a decade and a superstar that ruled it.
So yes, your favorite drink from the 90s is cool again. And with Shania Twain leading the accusation, he is clear: clearly Canadian officially has his time of return of bombs.
Related: Fans are delighted to see again the “90s drink in stores:” I have been looking since last year “
The 90s bomb helps the iconic drink to make a triumphant return for the first time on the parade on June 26, 2025
This story was initially reported by Parade on June 26, 2025, where it appeared for the first time.
