Hollister and Taco Bell Offer Nostalgic Collaboration for Fashionable Foodies

It’s time to serve! Hollister and Taco Bell are teaming up for a Y2K-inspired creation aimed at fashionistas and foodies. The clothing brand, worn by Emma Watson, Vanessa HudgensAnd Charli D’Ameliopartnered with the channel, adored by Justin Bieber, Pete Davidson, Cat DojaAnd Katy Perry for an exclusive collection that celebrates both.
The 11-piece lineup includes graphic tees splashed with bright Taco Bell menu designs, fleece hoodies and sweatpants adorned with retro-style logos, loose-fitting jeans with signature sauce details, comfy embroidered socks and a hot sauce packet keychain.
“Hollister and Taco Bell have been major players in defining youth culture, so bringing our worlds together is a natural fit,” said Carey Collins Krug, chief marketing officer at Abercrombie & Fitch Co., in a press release.
“This collaboration with Hollister is another bold way to bring the brand to life beyond the menu, giving fans something new and unexpected that allows them to show their love for Taco Bell in a whole new way,” added Luis Restrepo, Taco Bell Chief Marketing Officer.
The collection is launched in stores and online Monday, December 1st. Taco Bell Rewards members will get first access on Tuesday, November 25, plus a chance to win one of 500 limited-edition sauce packet sweatshirts during the in the app move from 2 p.m. to 3 p.m. PST.
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