Paramount VP and communications manager Liza Burnett FEFFERMAN leaves before the merger of Skydance

Liza Burnett Fefferman, Executive Vice-President of the Studios Showtime and MTV Entertainment and communications manager, is the last employee of Paramount to leave before the fusion of Skydance which takes place on Thursday. She announced on Wednesday her departure in a memo note from her team obtained by Thewrap.

“In 2016, I came to Viacom to manage communications for Logo and VH1 joining a small but powerful group which has constantly exceeded their weight,” wrote Fffeman in a memo to the staff. “Almost a decade later, our mandate has developed considerably, but this same agitation and an impeccable work ethics and a result focused on results.”

In his role at Paramount, Fepperman supervised the company’s arm of the company as well as MTV, Comedy Central, Paramount Network, Smithsonian Channel, CMT, Pop TV, TV Land and Logo. She is also the co-head of MTV Documentary Films, a label she founded and executed, which was responsible for films such as “¡Casa Bonita Mi Amor!”

Fefferman supervised all aspects of communication in Paramount, including business, strategy, media relations, enlightened leadership, crisis, internal, social impact, programming, ideas and rewards of consumers. A respected leader in industry, she worked in close collaboration with the CO-PDG of Paramount Chris McCarthy as a member of her five-person management team. She also managed a department of 30 people in New York, Los Angeles and Nashville.

McCarthy will also leave paramount once the merger is over.

The communications executive played a decisive role in promoting some of the greatest titles through the Showtime and MTV Entertainment Studios ecosystem, notably “Yellowstone” by Paramount Network, “Yellowjackets” and “Dexter” extended univers, “The Daily Show” and the MTV Studios-Product-Product-Product. been very involved in the implementation of the promotional strategy around Slate of Buzzy Originals by Paramount +, notably the “Landman” by Taylor Sheridan, “Lioness”, “Tulsa King”, “Mayor of Kingstown”, “1883” and “1923.” These paramount + titles helped to establish the streamer as a major actor in the streaming wars.

She joined Viacomcbs in 2016 as the main vice-president of communications for VH1 and logo. He was then asked to take MTV less than a year later. In February 2023, his competence included these three networks as well as CMT, Comedy Central, Paramount Network, Smithsonian Channel, TV Land, Pop, MTV Entertainment Studios and Showtime.

Read the complete letter below:

Almost a decade later, our mandate developed considerably, but this same agitation and impeccable work ethics and a result focused on results.

You define teamwork, define the sky of the high bar with creativity, innovation and dedication to excellence that gives extraordinary results. And beyond the buzzing “sound” that we are looking for on each campaign, first and traits, I am just as proud of grace and professionalism shown during the navigation of sticky situations and the search for optimal solutions.

Together, we had the privilege of defending some of the most important stages of the company – helping to launch Paramount +, by building the universe of Taylor Sheridan, welcoming both the most likely serial killer of television and the favorite evening host of each, as well as for co -founding the MTV documentary films with the one and only Sheila Nevins – while doing good.

Our revolutionary social impact initiatives through mental health action and access to voters of young people have led movements and changed mind while our content the best in its category was recognized by the Oscars, Peabodys, Globes, Sag and Emmys with 50 victories.

From seismic changes to the media to a world pandemic to personal triumphs and heartbreaking losses, we have sailed together at the ups and downs, having each stage.

While I start the next chapter, my warmest thanks and the best wishes to a phenomenal group of all stars.

X
Liza