In a pioneer agreement, the “The Treaty” format rights for Brazil and Mexico have been acquired from All3Media Intl. by nbcuniversal international networks & direct to consumer Latin America.
Allowing NBCUIN & DTC to produce local versions of the SMASH HIT Reality competition, the new local format version PACT marks the first format licenses in Latin America sold by All3Media Intl.
The pact, Mexico and Brazil join more than 30 territories that have ordered local makeups of “The Planors”, named the format of the year 2024 of K7.
More than 50 territories have disseminated episodes via sales of bands, which All3Media described on Monday as “global phenomenon” and part of its “expansive format slate” which also includes “race around the world”, “lingo” and “cash Cab”. All3Media Intl. also manages auxiliary rights. “The Trosors” continues its “rapid international expansion”.
In May, for example, Prime Video India set a first date for its version of the reality series, marking the largest uncripted original of streamer to date.
“` `The traitors ” captivated the public worldwide with its unique mix of psychological gameplay, strategy and suspense. Its international attraction is still underlined by the high demand for format rights and finished band on the main global markets ”, All3Media Intl. said on Monday in a statement.
“The season 2 of” The Trotors “was the reality TV event of the year”, proclaimed varied in a review in 2024. He doubled on his cast of established reality artists, pivoted a week-by-week version, and Peacock himself is just bigger than it was at the beginning of 2023, so that “the Truries” can break on the Streaming painting of Nielsen. “But above all,” the traitors “work because he adheres to one of the main principles of life: he has kept simple things and thus raised a genus often rejected as stupid,” observed the journal.
The “The Trosors” format was created in the Netherlands by IDTV, an All3media company, and was broadcast for the first time on the Dutch broadcast network RTL 4 in 2021. NBCUIN & DTC Latin America has already acquired the three seasons of the American multi-EMMY WINNING version of “The TRASORS”, which, All3media intl. Noted, was “widely rented” by the public and criticism from the region.
“We have all confidence the brilliant [NBCU] teams [in Latin America] will provide dramatic, addictive and immersive versions of “the treats” that will captivate the public through the region – and beyond, “Yari Torries, VP Latam and US Hispanic told All3Media International.
“With Universal + America Latin already at the house of the American version of ‘` traitors” throughout the region, these new adaptations will deepen the impact of Universal + with the public in the region, “said Khris Lorenzo, SVP, Content & Acquisitions, NBCUIN & DTC Latin America.
