Paramount and TKO Group have entered into a long-term media rights agreement that will make paramount + the exclusive house of Zuffa boxing in the United States, Canada and Latin America.
Zuffa Boxing is the new promotion of professional boxing formed by TKO and Sela entertainment conglomerate, with the leadership of the UFC CEO, Dana White; He Turki Alashikh, president of the General Entertainment Authority and president of the Saudi Saudi Federation; The CEO of Sela, Dr. Rakan Alarthy; And the president of WWE and director of TKO, Nick Khan.
This decision follows an agreement of $ 7.7 billion in paramount with $ 7.7 billion with the UFC, made up by TKOS, last month in its first major rights agreement after merging with Skydance.
Cindy Holland, President of Direct to consume for Paramount, said that the company “has long been a leader in sports and sporting narration, and that this partnership marks a new bold chapter – not only for us, but for the future of boxing. It is a partnership that advances several of our main priorities: the creation of premium sports to fans, providing an audience with an audience with an audience with a portfolio, Value to you can make a live portful, and a value at the entrance to the whole year, and a value in the shelter of Mustfolo content.
From January 2026, Paramount will exclusively distribute a complete list of Zuffa boxing events, starting with 12 cards with plans to increase this number in the following years. The fights will be available on Paramount + with the selection potential of simultaneous events on CBS and other paramount platforms.
I am delighted to bring excellent boxing events to a global audience. There are millions of boxing fans who will now be able to look at competitive fights with emerging boxers as well as the largest sports stars. Paramount will be the House of Fans of the UFC and Boxing to look at the greatest fights in combat sports, “said White.
MORE
