Openai CEO Sam Altman appears on the screen at a conference with the president and chief executive officer of Microsoft Satya Nadella at Microsoft Build 2025, conference in Seattle, Washington on May 19, 2025.
Jason Redmond | AFP | Getty images
OPENAI said on Wednesday that he bought the Jony IVE Io IVE start-up for devices for around $ 6.4 billion in a investment capital agreement which includes his current participation in the company.
IVE assumes “deep creation and design responsibilities through Openai and IO,” Openai said in a press release. The company said that Io merges with Openai, while I act and its “creative collective” called Lovefrom will remain independent.
The purchase is by far the most important in Openai and occurs weeks after the company has agreed to buy the AI Windsurf assisted coding tool for $ 3 billion. Before that, Openai acquired Rockset Rockset for a sum not disclosed in 2024.
IVE announced in 2019 that he left Apple, where he was the long -time design leader, to start Lovefrom. The New York Times reported last year that Lovefrom customers paid the company up to $ 200 million a year and that its designers at the time worked on projects for Christie’s, Airbnb and Ferrarri.
Airbnb declared in 2020 that I actual consulted the company on hiring and future products.
I am responsible for the design AppleThe most emblematic products, including iPod, iPhone, iPad and MacBook Air. He also helped to design the new headquarters of Apple Cupertino, called Apple Park, a project that started in 2004 with the campus which will officially open in 2019.
The news of the acquisition comes while Openai, which was recently estimated at $ 300 billion in a round of funding led by SoftBank, rushes to stay in advance in the generative race of AI, where competitors such as Google, Anthropic and Elon Musk invest strongly and regularly. Part of staying in advance in this race includes strengthening its material operations.
To promote its material ambitions, Openai hired the former chief of the Orion of Meta Real Glasses In initiative in November to direct his forces of robotics and consumption equipment. Caitlin “CK” Kalinowski wrote in an announcement when the role “would initially focus on the work and partnerships of Openai robotics to help introduce AI into the physical world and unlock its advantages for humanity”.
Also at the end of last year, Openai invested in Physical Intelligence, a robot startup based in San Francisco, which raised $ 400 million with a post-money assessment of $ 2.4 billion. The other investors included the founder of Amazon Jeff Bezos, Thrive Capital, Lux Capital and Bond Capital.
The startup focuses on “the introduction of an AI for general use in the physical world”, according to its website, and it aims to do so by developing models and algorithms of large -scale artificial intelligence with electric robots.
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