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OpenAI has announced an update for ChatGPT Images that it says significantly improves both the generation speed and instruction tracking ability of its image generator.
A company blog post published Tuesday says the update will make it much easier to make precise edits to AI-generated images. Previous iterations of the program had difficulty following instructions and often made unrequested changes.
“The update includes much stricter instruction tracking, highly accurate editing, and up to 4x faster generation speed, making image creation and iteration much more usable,” the company wrote.
“This marks the shift from novelty image generation to practical, high-fidelity visual creation, transforming ChatGPT into a fast, flexible creation studio for everyday edits, expressive transformations and real-world use.”
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The OpenAI GPT-5 logo is seen on a smartphone screen and in the background of a laptop screen in this photo illustration in Athens, Greece. (Nikolas Kokovlis/NurPhoto via Getty Images)
The announcement comes just weeks after OpenAI CEO Sam Altman declared a “code red” in a memo within his company to improve the quality of ChatGPT.
In the document, Altman said OpenAI still has work to do to improve the everyday experience. of its chatbot, such as allowing it to answer a wider range of questions and improving its speed, reliability and personalization features for users, according to the Wall Street Journal.
Altman’s company-wide memo comes as competitors have narrowed OpenAI’s lead in the AI race. Google released a new version of its Gemini model last month that outperformed OpenAI in industry benchmark tests.
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The OpenAI logo February 16, 2025 (Reuters/Dado Ruvic)
To focus on the “code red” effort to improve ChatGPT, OpenAI will push back work on other initiatives, such as a personal assistant called Pulse, advertising agents and AI for health and shopping, Altman said in the memo, according to the Journal.
Altman also said the company would have a daily call between the people responsible for improving ChatGPT, the newspaper added.
“Our goal now is to continue to make ChatGPT better, continue to grow and expand access around the world, while making it even more intuitive and personal,” Nick Turley, head of ChatGPT, wrote on X Monday evening.
Sam Altman, CEO of OpenAI, speaks at the Federal Reserve’s Integrated Review of the Large Bank Capital Framework conference in Washington, DC, July 22, 2025. (Reuters/Ken Cedeno)
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OpenAI is currently unprofitable and needs to raise funds to survive compared to its competitors like Google, who can finance investments in their AI projects through their income, the Journal reported.
