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Founded 15 years ago in the Swiss Alps, there was a faithful audience like no other. This group of dedicated fans is, of course, the brand’s long-standing partner, Zendaya, which last month, played in the most ambitious campaign of ON to date: a trailer for a fictitious film called Zone dreamer.
While the most recent campaign of the award -winning actress presented The Cloudzone, a new pair of unisex shoes, we have a much larger assortment of fresh styles, improved models and seasonal colors that take place before summer.
For those looking for an ultra-discreet and amortized road shoe, the new Cloudsurfer 2 is. Released in February of this year, version 2.0 of the original Cloudsurfer includes an outsole and a more durable exterior strip, optimized by computer, an updated language design for a more comfortable adjustment and a rethought mesh construction for increased breathability. In addition, he just dropped two spring colors in summer: pearls / orchids in the dimensioning of women and white / mineral in dimensioning of men.
On Cloudsurfer 2 (women)
Available in 5 colors.
On Cloudsurfer 2 (men)
Available in 5 colors.
For another very cushioned style which is a more versatile lifestyle shoe, Cloudmonster Void of On’s is the latest addition to the Cloudmonster family. The vacuum maintains everything that customers love in traditional Cloudmonster racing shoes, while adapting them for clothes all day. This means increased breathability, a lighter design and a more minimalist logo than its predecessors.
On CloudMonster Void (Women)
Available in 4 colors.
On Cloudmonster Void (Men)
Available in 4 colors.
When you discuss the brand’s recent versions, it would be impossible not to highlight the latest LOEWE X limited edition in Drop, and as expected, the crossing product of this month between the Swiss Footwear Company and the Spanish luxury sewing house moves quickly. Find out what is still in stock on onrunning.com and learn more about the spring / summer 2025 collection here.
new style
Loewe × on Cloudventure 2
Available in 7 colors.
new color
Loewe × on Cloudilt
Available in 5 colors.
The new iteration of ON, The Cloud 6’s signature shoe is the ultimate everyday sneaker. The sixth generation of the most popular style of the brand has a light body and a rationalized silhouette ideal for long walks, races and travel days. It is an easy choice and not to be missed for those who try for the first time. Like Cloudsurfer 2, it has just dropped the new spring / summer colors for men and women.
On Cloud 6 (women)
Available in 10 colors.
On the cloud 6 (men)
Available in 10 colors.
Finally, on the publication of an assortment of new shades in its sneaker ready for the street, the Cloudnova 2, which first dropped in just two varieties: all white and all black.
On Cloudnova 2 (women)
Available in 6 colors.
On Cloudnova 2 (Men)
Available in 6 colors.
See the full assortment of new drops on onrunning.com and enter what remains of the LOEWE X collection in limited edition on capsule before it left for good.
