Olivia “Livvy” Dunne, a former college gymnast and growing cultural and marketing powerhouse, signed with Wasserman.
Dunne will be represented and managed by Wasserman and its Brillstein Entertainment Partners division across a range of verticals, including digital, media and marketing. “Wasserman has an incredible track record of empowering female athletes and talent around the world. I’m excited to join the team as I continue to build my career in sports and entertainment,” Dunne said in a statement Tuesday.
Wasserman will look to expand its presence in entertainment, sports and fashion, while exploring new ventures to grow its brand. As a young gymnast, Dunne joined the United States junior national team in 2017 before her college career in 2020 took her to Louisiana State University. She helped the Tigers win their first-ever NCAA national championship in 2024.
“Livvy has already accomplished a lot at such a young age, but what lies ahead is even more exciting. We are proud to have her join the Wasserman family as she continues to grow her impact in sports, entertainment and beyond,” said Garrett Yaralian, senior vice president of partnerships and marketing at Wasserman, in another statement.
As a creator and digital influencer, Dunne is supported by around 8 million followers on TikTok and an additional 5.3 million followers on Instagram. Earlier this year, she appeared on the cover of Sports Illustrated Swimsuit Problem and shared the cover of the Sports Illustrated Money trouble with LSU college basketball star Angel Reese.
As she transitions from being an elite athlete to the entertainment and storytelling spaces, Dunne has also appeared in Prime Video’s docuseries. The Money Game: LSUwho earned a Sports Emmy nomination for his insight into the college athletics business.
Given its social media following, Dunne is also looking to merge performance, personality and brand as it expands in the digital content space. This includes posting videos on YouTube in which she participates in a AND swimsuit fitting in Portugal, bids an emotional farewell to competitive gymnastics after starting in the sport at the age of 3 and reveals her own travel vlog.
Dunne also has brand partnerships with Vuori, Fanatics, Invisalign, Accelerator, T-Mobile, Nautica, Aveeno and Raising Cane’s.
Headquartered in Los Angeles, Wasserman is a global sports, music and entertainment company providing representation and marketing services to talent, brands and properties.
