Monumental Sports & Entertainment and Ticketmaster Announce Founding Partnership to Redefine Fan Experience in MSE’s Next-Gen Arena

Industry-leading ticketing partner to deliver an innovative and seamless fan journey through Capitals, Wizards, Mystics and other world-class events in the Downtown DC Arena with advanced technology, personalization and media integration.
Washington, DC (November 5, 2025) – Monumental Sports and Entertainment (MSE) today named Ticket Masterthe global leader in ticketing technology and live event experiences, as a newborn Founding partner for its brand new arena in the heart of downtown Washington, DC
This multi-year strategic partnership builds on a long-standing relationship between MSE and Ticketmaster and now plays a much larger role as both organizations reimagine what the modern live event experience can be. It combines MSE’s commitment to innovation and fan-centric design with Ticketmaster’s best-in-class platform and emerging ticketing technologies to redefine how fans experience live sports and entertainment, from street to seat. Together, MSE and Ticketmaster will deliver a seamless, hyper-personalized, digitally enhanced experience that sets a new standard in arena operations and customer engagement.
“This is a transformational partnership that accelerates our shared vision for the arena of the future,” said Jim Van Stone, MSE president of business operations and chief commercial officer. “With Ticketmaster as a founding partner, we not only bring cutting-edge ticketing technology to our fans, but we also ensure a smarter, safer and more personalized journey, from entering the building to enjoying every moment inside. We are proud to partner with a company so deeply aligned with our mission to revitalize Downtown DC and deliver unforgettable experiences at every touchpoint.”
As part of the deal, Ticketmaster will be integrated into MSE’s fully integrated ecosystem, covering programming within MSE’s teams, integrations into the all-new arena, and a media and broadcast presence through Monumental Sports Network (MNMT). This partnership will play a central role in the ongoing $800 million-plus multi-phase transformation of MSE’s Next Generation Arena, integrating Ticketmaster into the design, technology stack and fan experience strategy of one of the nation’s most advanced sports and entertainment venues.
Ticketmaster’s platform will facilitate fan travel across MSE teams – including the NHL’s Washington Capitals, NBA’s Washington Wizards and WNBA’s Washington Mystics – while creating immersive, seamless experiences for guests attending concerts, family shows and special events at Capital One Arena and other MSE venues. The collaboration also extends to MNMT, where Ticketmaster will benefit from powerful brand visibility and storytelling opportunities on one of the nation’s leading regional sports media platforms. Through broadcasts, in-arena content, digital platforms and original programming, the partnership ensures dynamic engagement with fans across the MSE portfolio and beyond.
Ticketmaster’s expanded role will be felt at every level of the transformed arena, as the organizations come together to create a fully integrated strategic partnership that will help shape the future of live entertainment in the nation’s capital. With the global ticketing leader now integrated into MSE’s technology, operations and media platforms, collaboration goes beyond access, becoming a critical driver of innovation and customer experience as the new arena takes shape. Ticketmaster joins United Airlines and Vanda Pharmaceuticals as the third founding partner of MSE’s Arena Transformation Initiative — a major investment that aims to revitalize downtown Washington, DC, attract millions of visitors each year and elevate the District as a global sports and entertainment destination.
“As MSE reinvents the on-site experience through innovative infrastructure, immersive content and transformative technology, Ticketmaster is excited to support this new era of live entertainment where fans come first and experiences come to life,” said Marla Ostroff, Managing Director of North America at Ticketmaster. “We are proud to work alongside MSE and local partners and leaders to make every visit unforgettable and keep DC at the heart of live entertainment.”
Today’s announcement comes as the first phase of construction of the Next Generation Arena is being finalized, a project at the heart of MSE’s broader efforts to revitalize downtown Washington, DC and position the District as the sports and entertainment capital of the world. MSE is taking a 360-degree approach to reinventing the fan experience, with a focus on cutting-edge technology, immersive design and community impact – creating a high-tech, high-touch venue built to inspire millions of annual visitors over the next 25 years.
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About Monumental Sports & Entertainment
Monumental Sports & Entertainment is one of America’s leading integrated sports and entertainment companies and is ranked among the most valuable in the world. Our people, players, teams and events bring excitement and joy to millions of people. We invest and innovate to constantly improve the game so we can deliver extraordinary experiences that will inspire and unite our community, fans and collaborators. To learn more, visit monumentalsports.com.
About Ticketmaster
Ticketmaster is the world’s largest ticket marketplace and the global leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theaters, Ticketmaster processes 600 million tickets annually in over 35 different countries. Ticketmaster is part of Live Nation Entertainment (NYSE: LYV). To learn more, visit ticketmaster.com.
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