Linda Yaccarino, director general of the X social media site, said on Wednesday that she left her role after two years in the company.
“When @elonmusk and I spoke for the first time about his vision of X, I knew that it would be the opportunity for a life to carry out the extraordinary mission of this company,” she said in an article on X.
The resignation comes when X is trying to widen more advertisers and advances its efforts to build tools fueled by artificial intelligence. Earlier this year, XAI, the company behind Chatbot Grok, acquired X in an agreement that appreciated the social network at 33 billion dollars.
This week, Grok has published several anti-Semitic remarks on X, which could make some users and advertisers to use the platform.
The X account for Grok said that the company “worked actively to remove inappropriate positions”. X has rules against the publication of hatred speech on its platforms.
Yaccarino, a former NBCUniversal executive, joined X after Musk took control of the social media platform, previously known as Twitter. She led X through a tumultuous period when some advertisers have abandoned the platform due to fear that their announcements appear alongside the offensive content.
Yaccarino, 61, did not say why she left X but stressed that her role involved helping to overthrow the business.
“We started with the first critical works necessary to prioritize the safety of our users-especially children and to restore the confidence of advertisers,” she said on X.
The market company Emarketer plans that X will see the growth of advertising revenues for the first time in four years in 2025. The company should generate $ 2.26 billion in advertising revenue, but will still earn about half of what it has done in 2021, said the research company.
Musk bought the social network for $ 44 billion in 2022.
