Josh Allen becomes the first ambassador of the new era with an investment participation

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Before Buffalo Bills, Josh Allen’s quarterrier, launched himself in another NFL season in West New York, he made large companies.
In fact, he has a new job.
Allen and New Era Cap, The International Sports and Lifestyle Brand, the NFL 2024 MVP announced on Wednesday expanding its long -standing partnership with the company, becoming the first ambassador to receive an investment participation.
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Josh Allen and New Era have expanded their partnership to make him the “director of the Billustration”, and he obtained equity in the company. (New Era Cap)
Allen has the new title of “Director of Billustration”, a new role in New Era.
With this new role, Allen will mix his love for football and the city of Buffalo by giving back to his community thanks to exclusive caps of the Barrette 9forty team, which were all designed by Allen.
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In collaboration with the Oishei Children’s Hospital (OCH) from Buffalo and the Patricia Allen Fund, Allen will wear nine teams of 9 Forthes tickets, who were personalized by OCH patients, during his tunnel walks at each home match.
And after each match, Allen’s ceiling will be auctioned to the public, with profits going to the Patricia Allen fund. The fund benefits the intensive care teams in OCH. Thus, all donations will help the community that Allen has so dear to his heart.

Josh Allen Sips of a cup as a new “Billet Director” of New Era Cap. (New Era Cap)
“Buffalo has become at home for me, and restoring the community thanks to my partnership with New Era means a lot,” said Allen in a press release announcing the new extended partnership, in place since its recruit season in 2018.
“The long -term partnership that we have built over the years is personal. I believe in the brand and where we are going. In my new role as director of Billustration, I want to create something that connects football, fashion and the incredible children that inspire me every day.”
Chris Koch, CEO of New Era, added: “Josh has been a precious member of the new era family since his recruit season, and we are excited to deepen our partnership and extend our future together. His new role in the company and a unique vision will continue to strengthen our fundamental values to be a brand of authentic and disruption buffalo and disturbance.”

Josh Allen draws an illustration of Bills for the new era. (New Era Cap)
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Allen was part of a two -minute film in the corporate offices of New Era, where he presented some of his creations. And he even made it official with the creation of his first professional page Linkedin, which will be used to amplify this new role in the company.
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