Dakota Johnson holds the courtyard in her Gucci dress at Zurich Film Festival

Dakota Johnson became one of the first celebrities to wear a personalized Gucci outfit at the time of Demna as creative director of the brand. The actress put on a long-sleeved blue dress with a high neckline and a complete and lean skirt, starring a semi-transparent bodice, for her appearance at the Zurich 2025 film festival on Thursday.
Dakota Johnson at the 21st Zurich Film Festival on September 25 in Zurich.
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The transparent quality of the bodice added a contrast that striking the complete skirt of the dress. Below the gout size, the complete skirt has flowered with layers of fabric and voluminous quality that has created a variation in texture, fabric and shape.
Ambassador of the brand since 2017, the last moment of Gucci de Johnson occurred a few days after the “The Tiger” presentation of the Italian house in Milan, which marked the beginnings of the new Spring 2026 collection in Demna.
As for the accessories, the actress wore documents to accentuate the drama of her outfit. Roberto Coin’s world ambassador wore declaration rings and a pair of earrings to complete his whole. Johnson regularly collaborates with stylist Kate Young, whose customers includes Scarlett Johansson and Julianne Moore.

Dakota Johnson
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Johnson’s collaborative relations in fashion turned to accessories in 2025 when she was appointed World Ambassador of Roberto Coin in May. The relationship marks the incursion of the jewelry brand in an embrace of Hollywood Star Power.
“Dakota Johnson is a real original. I love its expressions – an artist with authenticity, depth and a unique ability to connect. We are proud to welcome him to the Roberto Coin family and to collaborate in a campaign that speaks in the heart of who we are, ”said Roberto Coin, founder and creative director of his hondressant jewelry brand.

Dakota Johnson
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“With Dakota, we evolve – not only by presenting jewelry, but aligning a voice and a personality that resonates more deeply with today’s luxury consumer.”
Johnson received the Golden Eye Award from the Zurich Film Festival as a career realization, was taken before the first of his latest film “Splitsville”.




