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Bailey Sarian signs with uta

Murder, mystery and makeup The podcast star Bailey Sarian signed with UTA for a representation in all areas.

Sarian, which offers a mixture of real followers of crimes and beauty to its online subscribers and social media, turns to the Hollywood Talent Agency to develop its media footprint in television, films, live events, brand partnerships, podcasts and other new markets.

Sarian as a podcast host and creator of digital content has around 8 million followers for its YouTube channel, and 6 million followers on Instagram and Tiktok. Before entering the online space, she was a makeup artist.

This allowed Sarian to launch the podcast Murder, mystery and makeup, which combines cases of real crime with cosmetics tutorials. For his work in the genre True Crime, Sarian won the Prix Webby 2025 for his podcast Dark story, which explores the dark belly of the past.

She is also twice the winner of the YouTube Streamy Awards, while winning the 2024 signal prize for the best host. Sarian will be represented via the practice of the creator of UTA, the audio division and digital talents of the agency which also has on its list Alix Earle, Emma Chamberlain, Kai Cenat, Alex Cooper, Charli d’Amalio, Jake Shane, Mel Robbins and Mrballen.

Sarian continues to be represented by Moorea Mongelli, Abe Santos and Dan Weinstein at Bore Management, which represents the best creators of YouTube, Tiktok, Instagram, Twitch, Snapchat, Gaming and Podcast.

Sarian also has a legal representation with Adam Kaller and Duncan Hedges in Hansen Jacobson.

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