Google I / O 2025 was full of announcements. The problem is that Google is not always clear on new features, which have already been published and that come out in the future.
Although there are many features to look for on the horizon, and still that you’ve been able to use for some time, there are new Google features immediately after announcing them. Here are all the GOOGLE I / S features that you can consult now, although some people force you to pay.
Image 4
Credit: Google
The latest model of AI image generation of Google, Imagen 4, is available today. Google was sparse on too much specific upgrades with this new model, but says that the imagen is faster, and now capable of images until 2K resolution with additional appearance reports.
The change on which the company has focused the most on typography: Google says that the imagen 4 can generate text without any of the usual EA errors that you associate with IA images generators. In addition to that, the model can incorporate different art styles and design choice, depending on the context of the prompt. You can see that in the image above, which uses a design pixelized for text to match the 8-bit comic book look.
You can try the latest imageen model in the Gemini application, the whip, the AI summit and via workspace applications such as slides, videos and documents.
Ai Mode
Credit: Lifehacker
The AI mode essentially transforms research into Gemini chat: it allows you to ask more complicated questions and in several steps. Google then uses a “fan-out” query “technique to scan the web for relevant links and generate a complete response from these results. I have not plunged too deep into this feature, but it works largely as announced – I don’t know if it is much more useful than looking for links myself.
Google has been testing AI mode since March, but now it is available for all the United States if you want to use it, you should see the new AI fashion option on the right side of the search bar on the Google home page.
“Try it”
Credit: Google
Online purchases are SO Much more practical than going in person, in all ways but one: you cannot try any of the clothes in advance. Once you arrive, you try them, and if they don’t match, or if you don’t like the look, go back to the store, they go.
Google wants to eliminate (or, at least, reduce considerably) that of that. His new “Essay IT On” feature is scanning an image you provide to understand you. Then, when you browse new online clothes, you can choose to “try it”, and Google AI generates an image of you carrying the clothing item.
It is an interesting concept, but also a little frightening. Personally, I do not want Google to analyze the images of myself so that he can map more precisely different types of clothes on me. Personally, I prefer to run the risk of making a return. But if you want to try, you can try the experimental feature in Google Labs today.
Jules
Jules is “Google’s Google agent coding”. According to Google, the clones assistant of your code base in a secure Google Cloud virtual machine, so that he can perform tasks such as testing, creating features, the generation of audio changelogs, the correction of the bugs and the addiction versions.
The assistant works in the background and does not use your training code for training, which is somewhat refreshing from a company like Google. I am not a coder, so I cannot say with certainty if Jules seems useful. But if you are a coder, you can test it for yourself. To date, Jules is available as free beta version for all those who want to try it, although Google says that the use limits apply and that they will invoice different plans of Jules once the “platform is at the end”.
Translation of speech in Google Meet
Credit: Google
If you are a Google Workspace subscriber, this next feature is quite great. As the Keynote of E / S shows, Google Meet now has a translation of live speech. Here’s how it works: let’s say that you are talking to someone about a Google dating call that speaks Spanish, but you only speak English. You will hear the other calling on Spanish for a moment or two, before a voice of AI decreases them with the translation into English. They will receive the opposite on their side after starting to speak.
Google is working to add more languages in the coming weeks.
Google Ai Ultra subscription
Credit: Google
There is a new subscription to the city, although it is not for the less heart. Google announced yesterday a new “AI Ultra” subscription to E / S, which costs $ 250 per month.
This extraordinary price is delivered with certain major IA features: you have access to the highest limits for all Google AI models, including Gemini 2.5 Deep Think, Veo 3 and Project Mariner. It also comes with 30 TB of cloud storage and, in a funny way, a premium YouTube subscription.
What do you think so far?
You really have to be a great AI supporter to fall more than $ 3,000 a year on this subscription. If you have a budding curiosity for AI, maybe Google’s “AI Pro” plan is more your speed-this is the new name of the Google IA Premium subscription, and is delivered with the same advantages, plus access to the flow (which I will cover below).
I see
VEO 3 is the latest video model of Google AI. Unlike Imagen 4, however, it is only available for AI Ultra subscribers. If you are not comfortable spending $ 250 per month on Google’s services, you will have to stick to Veo 2.
Google says that Veo 3 is better in real world physics than Veo 2 and can manage realistic lips. You can see it in the clip above, which shows an “old sailor” reciting a poem. His lips correspond indeed to the discourse, and the video is clear with elements of realism. Personally, I don’t think it looks “real”, and he still has a lot to say that it is a video of AI, but there is no doubt that we are entering dangerous waters with an AI video.
AI Pro subscribers with access to Veo 2 also have new video model capabilities. You now have camera commands to dictate what you want to look like the photos; Options to adjust the clip appearance ratio; tools to add or delete objects from a scene; And the commands to “surpass” or to add to the scene of a clip.
To flow
Google did not just upgrade its AI video model: it also published an AI video editor, called Flow.
Flow allows you to generate videos using Veo 2 and Veo 3, but this also allows you to cut these clips on a chronology and control the movements of the camera of your clips. You can use Imagen to generate an item you want to add to a scene, then ask Veo to generate a clip with this item.
I’m sure IA movies will love it, but I remain skeptical. I could see that it is a useful tool for boarding ideas, but for the creation of real content? I know I don’t want to watch full programs or films generated by AI. Maybe the strange Instagram video makes me laugh, but I don’t think the coils are Google’s end goal here.
The flow is available for AI Pro and AI Ultra subscribers. If you have a pro, you can access Veo 2, but AI Ultra subscribers can choose between Veo 2 and Veo 3.
Gemini in chrome
Credit: Google
AI Pro and AI Ultra subscribers now have access to Gemini in Google Chrome, which appears in the toolbar of your browser window. You can ask the assistant to summarize a web page, as well as inquire about the elements of this web page. There are plans for agency features in the future, so that Gemini can consult websites for you, but, for the moment, you are really limited to two functions.
